Physio and allied health
Ahpra advertising rules
- AHPRA before and after photo rules for allied healthAHPRA advertisingA before and after photo is a positive statement about a clinical outcome, so it is a testimonial under section 133 in almost every allied health use case.
- AHPRA rules for discounts, vouchers and free offersAHPRA advertisingSection 133(1)(b) allows a gift, discount or free offer in your advertising only if you also state its terms and conditions, free assessments included.
- AHPRA rules for review widgets on a clinic websiteAHPRA advertisingA widget that auto pulls Google or Facebook reviews onto your site republishes them as advertising. Use rating only, or moderate each review first.
- AHPRA rules: what a physio can call themselves in adsAHPRA advertisingPhysiotherapy has no Board specialist registration, so specialist misleads unless the Australian College of Physiotherapists actually awarded that title.
- AHPRA social media rules: comments, shares and tagsAHPRA advertisingA clinical comment on your clinic's Facebook post is part of your advertising once you leave it visible. Sharing a patient's own post is worse again.
- AHPRA and Google reviews: what a physio can show on their website (2026)AHPRA advertisingA physio website can show Google reviews only if they say nothing clinical. What s133 bans, what a star rating allows, and how to set up a compliant page.