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Who builds websites for Brisbane physio and allied health clinics?
FFP Digital, based in Ipswich, builds websites for Brisbane physiotherapy and allied health clinics. A Brisbane clinic page has to tell patients how to get there without a car, which part of the city it serves, and how to book straight into Cliniko or your existing system, while keeping clinical testimonials off the site as AHPRA requires.
Last checked 24 Oct 2026 against the sources listed at the end of this page.
How we cover Brisbane: FFP Digital is in Ipswich, and builds Brisbane clinic sites remotely. A visit to the practice anywhere in Brisbane is available when watching how reception books, or photographing the real rooms, is worth the trip. We do not have a Brisbane studio.
Who this clinic web design page is for
- Brisbane physio, exercise physiology, OT, podiatry and other allied health owners whose site is not booking patients
- Clinics with sites north and south of the river sharing one booking page
- Practices whose current site leans on patient reviews AHPRA does not allow
What Brisbane work usually needs
- A how to get here section with bus, train, lift and parking details as text.
- Separate pages and Cliniko booking links for each location when a clinic runs more than one.
- Copy that names the suburb and its neighbours instead of chasing the whole city.
- Removal of clinical testimonials and review widgets from the clinic's own site.
- Booking tracking so you can see which page or referral source filled the diary.
What FFP actually does
- Design and build a phone first clinic site on your own domain.
- Wire in Cliniko, Nookal or the practice system you already run, with a booking page per location.
- Write location and access copy that is true for your street, not the CBD.
- Keep advertising inside AHPRA's testimonial rules.
- Measure bookings after launch, and say so if a change did not move them.
Questions owners in Brisbane ask
Are you a Brisbane web agency?
No. FFP Digital is an Ipswich business that builds clinic websites for Brisbane and Ipswich practices. We visit Brisbane clinics when it helps, but there is no city office.
We have two clinics. Do we need two websites?
No. One site with a page per clinic, each with its own Cliniko booking link filtered to that location, is usually clearer for patients and for search.
Can we show our five star Google reviews?
Not if they describe symptoms, treatment or outcomes. AHPRA treats those as testimonials. Reviews about service or communication can be shown if they are complete and unedited.
What does a clinic site cost?
FFP does not publish a price list. After a free chat and our own investigation, you get one fixed price for the work agreed before anything starts.
Why should a Brisbane clinic site explain how to get there?
At the 2021 Census, 48.1 per cent of employed Brisbane residents drove to work, against 59.5 per cent across Queensland, while 4.0 per cent took a bus and 2.5 per cent a train, both more than double the state share. A patient booking from an office in the city may arrive by bus at lunch, and will give up if the site only says "ample parking available".
So the contact page should name the nearest stops and routes, whether there is a lift, where the closest parking is and what it costs if you know, and how long the walk is. Write it as text, not inside a map image, so a phone screen reader and a search engine can both use it.
Does it matter which side of the river a Brisbane clinic is on?
It does for referrals and for search. Brisbane is covered by two Primary Health Networks. The Department of Health describes Brisbane North PHN as Indooroopilly to Redcliffe and north to Kilcoy, and Brisbane South PHN as Wynnum to Inala and Beenleigh. The GPs who refer to you are supported by one or the other, and the patients who search for you mostly come from your own side.
A Brisbane clinic site works better when it says the suburb it sits in and the handful around it, rather than "physio Brisbane". If you run one clinic north and one south, give each its own page and its own booking link. Cliniko's bookings URL builder can make a separate online bookings page filtered by business, practitioner or appointment type, so the Paddington page offers only the Paddington diary.
What can a Brisbane clinic say about reviews?
AHPRA's testimonial guidance treats a positive statement about a symptom, a diagnosis or treatment, or an outcome as a testimonial, and testimonials cannot be used to advertise a regulated health service. Reviews about customer service or communication style can be used. Republishing reviews on your own website makes the clinic responsible for them. FFP leaves the review carousel out and writes what the clinic actually offers instead.
How does FFP run a Brisbane clinic website job?
We start with a free chat and look at the live site and booking flow on a shared screen. You then get a written account of where bookings are being lost and one fixed price for the work agreed. The site sits on your own domain with accounts in your name, and we can visit the clinic when seeing reception's real booking routine matters.
Sources
- At the 2021 Census, 48.1 per cent of employed people in the Brisbane LGA travelled to work as car drivers (Queensland 59.5 per cent), 4.0 per cent by bus (1.7) and 2.5 per cent by train (1.1). Australian Bureau of Statistics, checked 24 Oct 2026.
- The Department of Health describes the Brisbane North PHN area as Indooroopilly to Redcliffe and north to Kilcoy, and the Brisbane South PHN area as Wynnum to Inala and Beenleigh, south to Rathdowney. Australian Government Department of Health, checked 24 Oct 2026.
- Cliniko's bookings URL builder creates custom online bookings pages filtered by business, practitioner and appointment type, without affecting the normal bookings URL. Cliniko Help, checked 24 Oct 2026.
- AHPRA defines testimonials as recommendations or positive statements about clinical aspects of a regulated health service (symptom, diagnosis or treatment, outcome); comments about customer service or communication style are not testimonials; clinics are responsible for reviews they publish or republish on their own website. AHPRA, checked 24 Oct 2026.
- FFP Digital prices clinic projects as one fixed price after a free chat, works with Cliniko, Nookal and other practice software, and builds sites on the clinic's own domain with accounts in the clinic's name. FFP Digital, checked 24 Oct 2026.